There's a deeper problem, however, one that's not easy to address. It's the "access journalism" problem. Today, journalists pay a price if they criticize business or political leaders: they might not be able to
schedule an interview when they need one. But with Facebook it's potentially more serious. If they say something Facebook doesn't like, their articles may get less favorable treatment from the algorithm. Facebook may say this can't happen, just as Twitter said the
SUL was purely algorithmic (we knew it wasn't), but the doubt in the writer's mind creates a conflict that wouldn't be there if the article was published on an independent site.